Table of Contents
- How much does a Rolex cost?
- How much does a Rolex cost?
- How much is a Rolex worth?
- Pricing for 2022 Rolex models
- How Much Does a Rolex Submariner cost?
- What is the cost of a Rolex Datejust?
- What is the cost of a Rolex GMT Master II?
- What is the cost of a Rolex Oyster Perpetual?
- What is the cost of a Rolex Daytona?
- What is the cost of a Rolex Sky Dweller?
- What is the cost of a Rolex Sea Dweller?
- What is the cost of a Rolex Explorer?
- What is the cost of a Rolex Day Date (President)?
- What is the cost of a Rolex Milgauss?
- What is the cost of a Yacht Master?
- Frequently asked questions
- Will a Rolex retain its value over time?
- Is it possible to get a discount on a Rolex?
- Do Rolex watches ever cost more pre-owned than they do new?
- How can I find out what my Rolex is worth?
- What is the lowest cost Rolex?
- Which Rolex is the most expensive?
- Why are Rolex products expensive?
- What makes Rolex so popular?
- Is it a good idea to invest in Rolex?
- Which Rolex watch should I invest in?
How much does a Rolex cost?

When you think of luxury watches, Rolex is likely the first brand that comes to mind. Rolex watches are high-quality timepieces, but they are pretty expensive. Their price range starts at a few thousand dollars and reaches over $150,000. Their watches are both visually appealing and sleek. The company is always ready to make improvements and meet customer expectations.
While many watches depreciate over time, most Rolex watches increase in value. It is common for watches to sell for more than the original purchase price. As a result, a Rolex watch can be an excellent investment. Rolex watches have enough features to be functional without being overly complicated. They are suitable for everyday wear as well as for special occasions. This article outlines some of Rolex’s most popular models and their prices.
How much does a Rolex cost?
Prices for new Rolex watches range from $6,500 to $75,000, depending on the model. On the secondary market, watches can sell for even more than that. Several factors influence the price. Materials, movement types, popularity, and complications are all considered. For the most part, our pricing estimates are based on two-tone and stainless steel watches.
How much is a Rolex worth?
Rolex watches are an excellent investment despite their high price point. Many popular models earn a profit of more than 100%.
Pricing for 2022 Rolex models
Rolex prices have been increasing for quite some time, and 2022 is no exception. Below are some of the most popular models and their prices.
How Much Does a Rolex Submariner cost?

Rolex Submariner watches are available in three options: precious metals, stainless steel, and two-tone. They range in price from approximately $9,000 to $38,000. Most of the popular models, however, are closer to $10,000. Based on historical data, watches from the Submariner collection increase in value over time. When sold pre-owned, a Submariner will likely sell for more than its original MSRP.
What is the cost of a Rolex Datejust?

The Datejust collection is one of Rolex’s most popular collections among customers. Datejusts cost anywhere from $7,000 to $15,000, significantly less than the watches in Rolex’s other collections. There will be a difference in pricing and sizing between men’s and women’s models. Materials and dial options will also influence the price.
What is the cost of a Rolex GMT Master II?

This watch ranges from close to $11,000 to just under $40,000. Like most Rolex pieces, the price of watches in this series depends on the materials used. The GMT Master II is available in two tones or stainless steel options. You can expect to make a 100% profit on this watch if you sell it on the used market.
What is the cost of a Rolex Oyster Perpetual?
Over the past few years, the Rolex Oyster Perpetual has increased in popularity among watch fanatics. In fact, in 2021, this model became more valuable pre-owned than new. At right around $6,000, the Oyster Perpetual is one of Rolex’s most affordable watches. This is a great entry-level timepiece for those who would like to try the Rolex brand.
What is the cost of a Rolex Daytona?
Produced in very small quantities, watches from Rolex’s Daytona Collection are very popular. Watches in this collection are difficult to find because of their limited availability. In any case, prices range from $15,000 to $75,000. You can expect a stainless steel watch in this collection to sell for almost double retail price when it is sold pre-owned on a secondary market.
What is the cost of a Rolex Sky Dweller?
Depending on the type of material you choose, Rolex Sky Dwellers can range in price from $15,000 to $50,000. In the past few years, Rolex Sky Dwellers have been available in stainless steel, which has helped them become more affordable. Sky Dwellers sell for more than the MSRP on the used market due to their popularity among watch lovers.
What is the cost of a Rolex Sea Dweller?
If you like the Submariner, you will like the Rolex Sea Dweller’s higher-end version. The Sea Dweller has more features and better performance in terms of water resistance. Because of these benefits, the Sea Dweller sells between $13,000 and $17,000.
What is the cost of a Rolex Explorer?
Rolex’s most popular tool watches are the Rolex Explorer and the Explorer II. A watch in this collection typically costs between $7,500 and $11,000. Prices vary based on whether you choose the date feature.
What is the cost of a Rolex Day Date (President)?
Also referred to as the President, the Day Date is one of the most recognizable luxury watches in history. The solid yellow gold version starts at around $37,500, while the platinum watch can go up to $60,000.
What is the cost of a Rolex Milgauss?
The Milgauss collection is expected to be Rolex’s smallest in 2022. Opinions are split on the Milgauss. It is an attractive option for some but unappealing for others. At just over $9,000, this watch is at the lower end of the Rolex price range.
What is the cost of a Yacht Master?
The most affordable model in the Yacht Master collection will still cost you close to $12,000. The most expensive watches in this collection can cost closer to $50,000. The case material plays a large part in the price.
Frequently asked questions
Will a Rolex retain its value over time?
Yes. Rolex products almost always retain their value over time or appreciate. There is a massive demand for Rolex watches on the secondary market, which often sell for even more than their original price. Watch enthusiasts continue to purchase Rolex products due to the company’s brand reputation and use of quality materials.
Is it possible to get a discount on a Rolex?
Yes. Many authorized Rolex dealers are willing to offer discounts. Older models are more likely to qualify for discounts than new models.
Do Rolex watches ever cost more pre-owned than they do new?
Supply and demand are the main reasons a used Rolex might sell for more than a brand new one at MSRP. The number of Rolex watches produced each year is limited. The quantity isn’t high enough to satisfy the increased demand. As a result, previously owned watches from popular collections can sell for much more than a new watch at MSRP.
How can I find out what my Rolex is worth?
If you are interested in knowing the worth of your Rolex, you should try to find that exact model for sale. A dealer’s or a private seller’s price is a good indication of what to expect. Keep in mind that list prices are usually negotiable. Getting a lower price depends on the model and its popularity.
What is the lowest cost Rolex?
A few watches are at the lower end of Rolex’s price structure. The Oyster Perpetual is the cheapest model in the men’s and women’s categories. The women’s watch costs just over $5,000 MSRP, and the men’s version is closer to $6,000 MSRP.
Which Rolex is the most expensive?
The most expensive Rolex ever sold at auction was Paul Newman’s Daytona, which sold for $17.8 million in 2018.
Why are Rolex products expensive?
With the lowest-end Rolex watch starting at $5,000, it’s hard to argue that Rolex watches aren’t expensive. While there are even more expensive luxury brands, Rolex continues to be well-regarded in the market. The use of quality materials and Rolex’s brand reputation contribute to the high price of their watches. Over the past hundred years, the brand has attracted a large following. Rolex watches are in high demand, so many people are open to paying a higher than usual price for them.
What makes Rolex so popular?
Rolex watches are popular for several reasons. First of all, Rolex has a top-notch marketing strategy that helps keep watch enthusiasts interested. Apart from having a simple yet functional design, Rolex watches are also known for durability. A Rolex watch can be maintained for several years and passed down through generations if properly maintained. This is why many people consider Rolex products to be excellent investments.
Is it a good idea to invest in Rolex?
Rolex watches are a good investment, mainly if you can purchase a watch brand new at MSRP and then sell it used on a secondary market. Keep in mind that the market and level of demand are constantly changing. When you buy a watch, you should never expect that you will recoup your investment later.
Which Rolex watch should I invest in?
You should invest in a Rolex based on your budget and personal preferences. Most Rolex models will maintain at least some value over time. Others, however, may increase in value or decrease in value. We cannot predict what the future holds for Rolex or how its popularity will change over time.